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Ahrefs Brand Radar

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Introduction
Track and grow your brand's visibility across AI answers, monitor prompts, sentiment, and citations to turn AI search into a revenue channel.
Added on
11/14/2026
Pricing
Paid
Ahrefs Brand Radar screenshot
Ahrefs Brand Radar website preview

PRODUCT OVERVIEW

What is Ahrefs Brand Radar?

Ahrefs Brand Radar is an AI visibility tracking tool from Ahrefs that helps marketers monitor how their brand appears in AI-generated answers across platforms like ChatGPT, Perplexity, Gemini, and AI Overviews. It offers two tracking methods: custom prompt tracking, where you define the exact questions buyers ask and track daily, weekly, or monthly; and an AI Visibility Index covering 525 million prompts for instant benchmarking. Users can monitor brand mentions, sentiment, buyer journey stages, and citations, and discover offsite sources like YouTube, TikTok, and Reddit. Access is available through Ahrefs paid plans (Lite and above include free AI prompts) or as a standalone add-on starting at $50/mo for custom prompts or $199/mo for the AI Visibility Index.

How to use Ahrefs Brand Radar

  1. 1

    Sign up for Brand Radar

    Create an Ahrefs account or sign in, then add Brand Radar to your plan via the signup page.

  2. 2

    Set up custom prompts

    Add the exact questions your buyers ask, or use AI to generate relevant prompts from competitor comparisons and pricing data.

  3. 3

    Choose tracking frequency

    Select daily, weekly, or monthly tracking for each prompt to stay updated on AI changes.

  4. 4

    Monitor AI visibility

    Review brand mentions, sentiment, buyer journey stages, and citations across AI platforms in the dashboard.

  5. 5

    Explore AI Visibility Index

    Use the index to see any brand's AI visibility across 525 million prompts without setup.

Ahrefs Brand Radar Features

Track brand mentions across AI answers from ChatGPT, Perplexity, Gemini, AI Overviews, and Copilot

Monitor brand sentiment and buyer journey stages in AI search

Discover fanout queries AI generates behind the scenes

Benchmark against competitors in AI search

Find valuable AI citations to secure

Track offsite sources like YouTube, TikTok, and Reddit (free while in beta)

Organize prompts into tags for topic, funnel stage, or campaign tracking

Track prompts daily, weekly, or monthly

Ahrefs Brand Radar Use Cases

  • Monitor how your brand appears in AI-generated answers

  • Identify which competitors win AI search visibility in your niche

  • Discover content gaps by analyzing AI fanout queries

  • Track sentiment around your brand in AI responses

  • Find and secure AI citations to improve visibility

  • Benchmark AI visibility against competitors using the AI Visibility Index

Ahrefs Brand Radar FAQs

Ahrefs Brand Radar is a tool that tracks and helps grow your brand's visibility across AI answers from platforms like ChatGPT, Perplexity, Gemini, and AI Overviews.

It offers two methods: custom prompt tracking, where you define prompts and track them daily, weekly, or monthly; and the AI Visibility Index, which covers 525 million prompts for instant benchmarking.

Brand Radar tracks AI Overviews & AI Mode, ChatGPT, Perplexity, Microsoft Copilot, Gemini, and Claude (available on the AI Visibility Index).

AI prompts are included free for every paid Ahrefs Lite plan and above. Brand Radar can also be added as a standalone subscription.

Custom Prompts start at $50/mo, and the AI Visibility Index starts at $199/mo. Pricing may vary based on plan and usage.

Yes, Brand Radar monitors brand sentiment across AI search, including aspects that shape your AI narrative.

AI sources include offsite platforms like YouTube, TikTok, and Reddit that influence AI visibility. These are free while in beta for Ahrefs customers.

Prompts can be tracked daily, weekly, or monthly, depending on your preference. Each prompt is checked on every selected platform at the chosen frequency.

Ahrefs Brand Radar Official Information

Company
Ahrefs
Website
https://ahrefs.com/brand-radar
Support
support@ahrefs.com
Documentation
https://help.ahrefs.com/

Ahrefs Brand Radar Pricing

Paid

Official pricing checked 2026-11-10. Brand Radar is available standalone. Custom prompt packages are distinct from database access; overages are USD0.020/0.015/0.010 per check by tier.

Brand Radar AI

$199USD / per month, starting at

    Custom prompt Basic

    $50USD / per month, 2,500 checks

      Custom prompt Growth

      $100USD / per month, 7,000 checks

        Custom prompt Scale

        $250USD / per month, 25,000 checks

          View official pricing ↗

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