Adobe Firefly
Adobe's generative AI app for creating and editing images, video, audio, and designs with Adobe and partner models.
AI Image & Design ToolsFreemium
AI Image Generator
- Introduction
- Luma is a creative AI partner whose agents research, generate, and refine across video, image, audio, and text, with Ray 3.2 for directed video generation.
- Added on
- 10/26/2026
- Pricing
- Not specified
- Official links
- Website, company & support ↗
PRODUCT OVERVIEW
What is Luma Dream Machine?
Luma is a creative AI partner built by Luma Labs, positioned as a place where ideas become finished work. Its agents research, generate, and refine across video, image, audio, and text, helping creative teams move from a brief to many directions and variants quickly. The Ray 3.2 model lets users direct video frame by frame, hold continuity across cuts, and finish in cinematic quality, while Uni-1 carries brand style and character references into generated assets. Luma also offers an API and enterprise options, and a Learning Center with workflows and best practices. Access begins through the web app, with a free trial entry point.
How to use Luma Dream Machine
- 1
Open the Luma web app
Sign in at app.lumalabs.ai to access the creative agent workspace.
- 2
Describe your creative brief
Enter a request such as a product launch video, and let the agents research, generate, and refine across video, image, audio, and text.
- 3
Direct video with Ray 3.2
Use Ray 3.2 to control every frame, maintain continuity across cuts, and finish in cinematic quality.
- 4
Keep brand consistency with Uni-1
Carry style references, character references, and visual grounding into every generated asset.
Luma Dream Machine Features
Agents research, generate, and refine across video, image, audio, and text
Ray 3.2 enables frame-by-frame video direction with continuity across cuts
Uni-1 carries brand style and character references into generated assets
API access for Ray 3.2 and Uni-1.1 models
Learning Center with workflows and best practices
Luma Dream Machine Use Cases
Producing product launch videos and teasers
Generating many creative variants for campaigns
Maintaining brand consistency across generated assets
Directing cinematic-quality AI video with frame control
Luma Dream Machine FAQs
They research, generate, and refine across video, image, audio, and text, helping creative teams move from brief to finished work.
Ray 3.2 is Luma's video model that lets you direct every frame, hold continuity across cuts, and finish in cinematic quality.
Uni-1 is brand intelligence at the model level, carrying style references, character references, and visual grounding into every asset.
Yes, Luma offers API access, including for the Ray 3.2 and Uni-1.1 models.
You can sign in at app.lumalabs.ai and try it for free.
The Luma Learning Center offers workflows, best practices, and ways to create with the multimodal agent.
Luma Dream Machine Official Information
- Company
- Luma Labs
- Website
- https://lumalabs.ai/
- Documentation
- https://lumalabs.ai/learning-center
Luma Dream Machine Pricing
The supplied pages link to a pricing page but do not list plan amounts, so no plans are populated.
See the official website for current pricing.
COMMUNITY REVIEWS
Luma Dream Machine User Reviews
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